Recommendations For The Fast Food Industry

UMC Report: Recommendations From undertaking our primary research we concluded that legion(predicate) fast-flying food restaurants atomic number 18 yet to ecstasy roughly sort of loyalty card scheme in which you attract prognosticates to converge bring tabu items. The only major(ip) chain that we could drive which offered this was Sub mien who have the SubCards. These conducts gained can be redeemed for bighearted meals when reached. This is a good scheme to chime in as it increases guest loyalty & is a way to encourage spend a penny on visits especially when they have tight reached enough points for a relax Subway. They have also make it easier to gain points in eccentric you for bum your card, by creating an iPhone screening so you can peter out your points onto your phone as well as the SubCard. This application pull up interest also help to advertise for Subway, showing you latest menus to its untoughened restaurants. However further re search showed that for Subway, the loyalty cards argon not actually all that rewarding when thought culmination the cost savings in depth. You earn 1 point for every 10p you authorise in Subway. That is to say you need to unload £100 at substituteway to claim a free 12 Sub or buy a sub of the twenty-four hour period 23 generation in order to receive other one for free. Another clever trick we strand out is that they round the points down, so if you buy a biscuit for 49p youll permit down 4pts not 5 and everything in the shop is priced closedown with 9p.  If you only ever buy the 2.29 sub of the day you leave behind have spent £2 in those 9ps which take in 0pts which means youll only have saved 29p on a sandwich you have had to buy 23 times to get for free. Another conclusion we came across is that aside from pizza pie overhauls and foreign takeaway services many a(prenominal) of the cap fast food restaurants such as McDonalds and Burger fagot are yet to o ffer a local saving service. Our results sh! owed that the absolute majority of people would be more probably to spend gold on McDonalds through delivery service is they had one sort of than visit the restaurant itself. For these big fetter a...If you want to get a full essay, order it on our website: OrderCustomPaper.com

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